I'm a Media Manager at Talent Marcel (Publicis Groupe) and an R(esearch) Collaborator at the University of São Paulo (USP). My work focuses on geospatial analysis, complex systems modeling, and computational approaches to marketing, social, and public health challenges.
I grew up between the São Paulo coast and the city, in an Armenian diaspora household (the name's KACHvartanian, but I go by Vartanian to spare everyone the linguistic workout). I love building open-source tools, being part of active communities, and working with the R, Python, and NetLogo programming languages. Outside of work, I'm likely watching a good movie, seeing friends, wandering through new places, or tinkering with some obscure new thing that may or may not go anywhere.



